Introducing Binaize - Part 1Blog

Here’s why Binaize was born and exists.


BY Tuhin / ON Feb 20, 2020

The A/B testing tool for small and medium-sized eCommerce retailers

The rise and growth of eCommerce platforms like Shopify, WooCommerce, Bigcommerce and Magento have democratized the ability for many small and medium-sized brands to go Direct-to-Consumer(DTC). Doing DTC gives these brands the following three advantages:
a) Higher margins b) Concentrate on delivering a higher quality product and c) Compete on prices with more established brands

Most of these platforms offer drag and drop tools to create a digital storefront.

But do the brands know if their current website is optimized for sales? Are they getting the maximum conversion possible? Is it effective ?

Binaize is the Conversion Intelligence tool for small and medium sized eCommerce retailers. It provides an easy-to-use user interface to test different
a) website designs b) messages c) pricing

Binaize does real-time website optimization as visitors come to the website. By providing actionable insights on what is working, brands can quickly understand what is working and what needs to be changed. Brands can get upto 3X their existing conversion.

Binaize offers the power of a software developer, data scientist and a digital marketer in a single app.

We are happy to announce that we are supporting Shopify customers currently. Please reach out to us at if you want to improve conversions on your eCommerce website.



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